Coleen Rooney is to be the new face and style ambassador for retailer Littlewoods.
The WAG has landed a deal to front the company's TV advertising campaign during the autumn.
The 24-year-old will reportedly pocket £4.5million for her work on the adverts.
Coleen is reported by the Daily Star saying: "The role is a perfect match, enabling me to select and wear my favourite styles as well as share my ideas on how to carry off the season's new trends."
Littlewoods' Shop Direct retail director Gareth Jones commented: "Coleen has great style, a real interest in fashion and is a very approachable and warm personality.
"Not only do our customers identify strongly with her, they also have huge admiration for her work championing fashion and style for real women."
As part of her new position Coleen will offer fashion tips to customers in the store's directory.
Rooney is currently staying at home with baby Kai while her husband Wayne is playing for England in the football World Cup.
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